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GTM Metric

Drive retention through successful onboarding

Track how onboarding completion rates impact customer churn. Complete onboarding significantly reduces early churn risk and improves long-term retention.

Onboarding Completion vs Churn Rate Dashboard

Live Preview
Complete Onboarding Churn
5%
-37.5%
Partial Onboarding Churn
25%
-16.7%
No Onboarding Churn
65%
-7.1%
Onboarding Completion Rate
78%
+11.4%
Trend Analysis
Current
Connected to Amplitude, HubSpot
Updated 2m ago

Why Onboarding Completion vs Churn Rate Matters

Essential insights for optimizing your go-to-market strategy

Key Insight #1

Complete onboarding reduces churn risk by 80-90% compared to no onboarding

Key Insight #2

First 30 days are critical - incomplete onboarding leads to 60%+ churn

Key Insight #3

Automated onboarding workflows improve completion rates by 40%

How to Calculate

Formula

Churn Rate by Onboarding Completion Level

Benchmarks

Industry Average:Complete: <10%
Good Performance:Complete: <5%
Excellent Performance:Complete: <3%

Trend Analysis

Implementation Guide

How to track this metric effectively with Airbook's integrated platform

1. Connect Your Data

Connect your CRM, marketing tools, and analytics platforms with Airbook's 150+ connectors. Data syncs automatically and gets transformed into analysis-ready tables.

2. Build Your Analysis

Use our collaborative workspace to calculate this metric with SQL or no-code tools. Create segments, time periods, and cohort analyses across all your data sources.

3. Track & Act

Build auto-refreshing dashboards, set up threshold alerts, and track trends over time. Share insights across teams and trigger actions based on your metrics.

Effortless, direct connections

Access clean, actionable data from business tools, databases, and data warehouses—anytime, anywhere

Ready to Track Onboarding Completion vs Churn Rate?

Connect your data sources, automate onboarding completion vs churn rate calculations, and get real-time insights to optimize your customer retention.

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